Privacy policy

THE POSTER MOOD operates this store and website, including all related information, content, features, tools, products, and services, to provide the User with a tailored shopping experience ("Services"). The THE POSTER MOOD store runs on Shopify's technology, which enables us to offer the User our Services. This Privacy Policy describes how we collect, use, and disclose the personal data of a User who visits and uses the Services, makes purchases through them, or otherwise communicates with us. Where there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy governs the collection, processing, and disclosure of the User's personal information.

Please read this Privacy Policy carefully. By using and accessing the Services, the User confirms that they are aware of this Privacy Policy and understand the practices for collecting, using, and disclosing their data described in it.

Personal Information We Collect and Process

By "personal information," we mean information that identifies the User or could reasonably be linked to them. Personal information does not include information collected anonymously or information that has been anonymized so that it can no longer identify the User or be linked to them. Depending on how the User uses the Services and where they reside, and to the extent permitted or required by applicable law, we may collect or process the following categories of personal information, including inferences drawn from them:

  • Contact details — including name, address, billing address, shipping address, phone number, and email address.
  • Financial data — including credit card, debit card, and financial account numbers, payment card details, financial account details, transaction details, payment methods, payment confirmations, and other payment data.
  • Account information — including username, password, security questions, preferences, and settings.
  • Transaction information — including items the User views, adds to cart, adds to a wish list, purchases, returns, exchanges, or cancels, as well as past transactions.
  • Communications with us — including information provided when contacting us, for example when submitting a customer service inquiry.
  • Device information — including information about the customer's device, browser, or network connection, IP address, and other unique identifiers.
  • Usage information — including information about how the customer interacts with the Services, including how and when they use or navigate them.

Sources of Personal Information

We may collect personal information from the following sources:

  • Directly from the customer — including when creating an account, visiting or using our Services, communicating with us, or otherwise providing us with personal information.
  • Automatically through the Services — including from the User's device while using our products or services or visiting our websites, as well as through cookies and similar technologies.
  • From service providers — including cases where we work with them to operate certain technology and they collect or process the User's personal information on our behalf.
  • From our partners or other third parties.

How We Use the Customer's Personal Information

Depending on how the User interacts with us and which Services they use, we may use the User's personal information for the following purposes:

Providing, personalizing, and improving the Services. We use the User's personal information to provide the Services, including to fulfill the contract with the User, process payments, complete orders, remember preferences and products of interest, send account-related notifications, process purchases, returns, exchanges, or other transactions, create and maintain the User's account, arrange shipping, enable returns and exchanges, allow reviews to be published, and create a personalized shopping experience — for example, by recommending products related to the User's previous purchases. This may include using the customer's personal information to personalize and improve the Services.

Marketing and advertising. We may use the User's personal information for marketing and promotional purposes, such as sending marketing, advertising, and promotional communications by email, text message, or regular mail, and to display online advertisements promoting products or services on our Services or on other websites, including based on items the User has purchased or added to cart, or other activity within the Services.

Security and fraud prevention. We use the User's personal information to authenticate their account, ensure secure payments and purchases, detect and investigate potentially fraudulent, illegal, dangerous, or malicious activity and take appropriate action against it, and to protect public safety and the security of our Services. If the User chooses to use the Services and register an account, they are responsible for keeping their account credentials secure. We strongly advise against sharing a username, password, or other authentication details with anyone.

Communicating with the User. We use the User's personal information to provide customer support, respond to inquiries, deliver effective service, and maintain a business relationship with them.

Legal reasons. We use the User's personal information to comply with applicable law or respond to legitimate legal process, including law enforcement or government requests, as well as to conduct investigations or participate in evidentiary proceedings in civil matters, potential or actual litigation or other adversarial proceedings, and to enforce or investigate potential violations of our terms or policies.

How We Disclose Personal Information

Under certain circumstances, we may disclose the User's personal information to third parties for legitimate purposes, in accordance with this Privacy Policy. These circumstances may include:

  • Shopify — we may disclose data to vendors and other third parties who provide services on our behalf (e.g., IT management, payment processing, data analysis, customer service, cloud storage, fulfillment, and shipping).
  • Business and marketing partners — for the purpose of providing marketing services and presenting advertisements to the User. For example, we use Shopify to provide personalized advertising through third-party services based on the User's online activity across different merchants and websites. Our business and marketing partners will use the User's data in accordance with their own privacy notices. Depending on where they reside, the User may have the right to opt out of having their information used for personalized advertising and marketing based on online activity across merchants and websites.
  • At the User's request or with their consent — when the User instructs us to disclose certain information to third parties, requests this, or consents to it, for example in connection with shipping products or the use of social media widgets or login integrations.
  • With our affiliates or within our corporate group.
  • In connection with a business transaction such as a merger or bankruptcy, in order to comply with obligations under applicable law (including in response to subpoenas, search warrants, and similar requests), to enforce applicable terms of service or policies, and to protect and defend the Services, our rights, the User's rights, or the rights of others.

Our Relationship With Shopify

The Services are hosted by Shopify, which collects and processes personal information regarding the User's access to and use of the Services in order to provide and improve them. Information submitted within the Services will be transferred to and shared with Shopify, as well as with third parties that may be located in countries other than the User's country of residence, in order to provide services to the User. Furthermore, to secure, develop, and improve our business, we use certain advanced Shopify features that incorporate data and information obtained from the User's interactions with our Store, with other merchants, and with the Shopify platform. To provide the User with these advanced features, Shopify may use personal information collected through the User's interactions with our Store, with other merchants, and with the Shopify platform. In such circumstances, Shopify is responsible for processing the User's personal information, including responding to requests regarding the exercise of rights related to the use of their personal information for these purposes. To learn more about how Shopify uses personal information, and about any rights the User may have, please visit Shopify's Consumer Privacy Policy. Depending on where they reside, the User may exercise applicable rights regarding their personal data through Shopify's privacy portal.

Third-Party Websites and Links

The Services may contain links to websites and other online platforms operated by third parties. If the User navigates to websites that are not affiliated with or controlled by us, they should review the privacy and security policies, as well as other terms and conditions, of those websites. We do not guarantee, and are not responsible for, the privacy or security of such websites, including but not limited to the accuracy, completeness, and reliability of information found on them. Information the User provides in public or semi-public spaces, including information shared on third-party social platforms, may also be visible to other users of the Services and/or users of those third-party platforms, without restriction on its use by us or by the third party. Our inclusion of such links does not, by itself, constitute an endorsement of the content on those platforms, nor of their owners or operators, except as explained within the Services.

Children's Data

The Services are not intended for use by children. We do not knowingly collect personal information about children under the age of majority in the User's jurisdiction. If the User is a parent or guardian of a child who has provided us with their personal information, the User may contact us using the contact details below to request its deletion. As of the effective date of this Privacy Policy, we have no actual knowledge that we "share" or "sell" (as those terms are defined under applicable law) the personal information of individuals under the age of 16.

Security and Data Retention

Please note that no security measures are perfect or impenetrable, and we cannot guarantee "absolute security." Furthermore, any information transmitted to us may not be secure while in transit. We discourage the use of insecure channels to send us sensitive or confidential information.

The length of time we retain the User's personal information depends on various factors, such as whether we need the information to maintain the User's account, provide the Services to the User, comply with legal requirements, resolve disputes, or enforce other applicable contracts and policies.

Your Rights and Choices

Depending on where they reside, the User may have some or all of the following rights regarding their personal information. However, these rights are not absolute, may apply only in certain circumstances, and in some cases we may decline the User's request to the extent permitted by law.

  • Right to access/information. The User may have the right to access the personal information we hold about them.
  • Right to deletion. The User may have the right to request the deletion of the personal information we hold about them.
  • Right to correction. The User may have the right to request that we correct inaccurate personal information we hold about them.
  • Right to portability. The User may have the right to obtain a copy of the personal information we hold about them, and to request that it be transferred to a third party under certain circumstances and with certain exceptions.
  • Managing communication preferences. We may send the User promotional emails, and the User may unsubscribe from them at any time via the unsubscribe option shown in our emails. If the User unsubscribes, we may still send non-promotional emails, such as those relating to their account or orders they have placed.

If the User is a resident of the United Kingdom or the European Economic Area, and subject to the exceptions and limitations provided under local law, the User may exercise the following rights in addition to those described above:

  • Objection to processing and restriction of processing. The User has the right to ask us to stop or restrict the processing of their personal information for certain purposes.
  • Withdrawal of consent. Where we rely on the User's consent to process their personal information, the User has the right to withdraw that consent. Withdrawing consent will not affect the lawfulness of any processing carried out based on their consent before it was withdrawn.

The User may exercise any of these rights where indicated within the Services or by using the contact details below. To learn more about how Shopify uses the User's personal information, and about the rights that may be available to them — including rights related to Shopify's processing of data — please visit https://privacy.shopify.com/en.

We will not discriminate against the User for exercising any of these rights. We may need to verify the User's identity before fulfilling their request, in accordance with applicable law. Under applicable law, the User may authorize a representative to submit requests on their behalf to exercise their rights. Before accepting such a request from a representative, we will require proof that they have been authorized by the User to act on their behalf, and we may also ask the User to directly confirm their identity. We will respond to the User's request within the timeframe required by applicable law.

Complaints

For complaints regarding how we process personal data, please contact us using the contact details below. Depending on where they reside, the User may have the right to appeal our decision by contacting us using the details below, or to lodge a complaint with a local data protection authority. A list of the relevant supervisory authorities in the EEA can be found here.

International Data Transfer

We may transfer, store, and process the User's personal information outside their country of residence.

If we transfer the User's personal information outside the European Economic Area or the United Kingdom, we rely on recognized data transfer mechanisms, such as the European Commission's Standard Contractual Clauses or equivalent agreements issued by the relevant UK supervisory authority, unless the data is transferred to a country that has been deemed to provide an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the "Last updated" date, and notify the User of changes as required by applicable law.

Have questions about your data or want to exercise one of the rights above? Reach out any time at hello@thepostermood.com — we'll respond as quickly as we can.

Contact

If you have any questions about our privacy practices or this Privacy Policy, or wish to exercise any of your rights, please contact us by email at hello@thepostermood.com. In accordance with applicable data protection law, we are the controller of your personal information.